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Thursday, March 3, 2011

Towards an Online Public Sphere: A glimpse of Greenpeace’ Online Activism in India


Key Words:online public sphere,online activism,social networking,protest politics.

Most discussion on the internet and the public space always revolve around the twin pillar of whether it is a market force driven medium or a liberating medium .The internet will significantly improve the public that enhance the quality of our civic life by creating a commons where citizens can come together to discuss, and deliberate upon, issues of the day. Others have been more skeptical, believing that the Internet -- whatever its inherent promise might have been -- has already been colonized by the same market forces that have had such a deleterious effect on our public square more generally. To assess the Internet's performance and its future prospects as a democratic civic medium is of immense value in the context. India very recently has been found to have larger internet penetration not in terms of the number of people using internet platforms but rather the frequency of people making use of internet. The use and reach of internet is so wide that now it has turned out to be a space for organizing protest and politics in many sense.In India there are a wide variety of online social networking platforms which like any other offline groups can more or less be common platforum for organizing public spaces where discussion on public issues can be organized.This proposal enquires whether such platforms meets the requirements of a true public sphere in the context of Greenpeace India.

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